We live in a time of abundant growth potential. However, the same proliferation of marketing channels, data and activities that create this growth potential can make it difficult to prioritise marketing budgets and efforts. Marketers are spoilt for choice and drowning in data. And that can be more crippling than enabling.

Modern companies that unlock growth rates impossible only a couple of decades ago all have one thing in common. They design and manage a Marketing Growth Engine - a system at the heart of their business that consistently produces compounding performance. In this post we’ll give a brief overview of the key components to a Marketing Growth Engine and how you can begin applying them to your business.